Director of Annual Fund and Advancement Communications

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Director of Annual Fund and Advancement Communications | Philadelphia Campus
Posted Sept 13, 2017    Deadline Oct 6, 2017
Position Description: Director_of_Annual_Fund_and_Advancement_Communications

United Lutheran Seminary (ULS), the newest graduate and professional school in theological education, is accepting applications for the position of Director of the Annual Fund and Advancement Communications, to be located on the Philadelphia Campus.

A seminary of the Evangelical Lutheran Church in America (ELCA), ULS officially opened on July 1, 2017 and the seminary’s first president, the Rev. Dr. Theresa Latini, was announced in April after a national search and began her presidency on July 1st. ULS consolidates two historic, Pennsylvania seminaries from Gettysburg and Philadelphia as a single school with two campuses. The 53-acre Gettysburg Campus is situated adjacent to Gettysburg National Park and features the award-winning Seminary Ridge Museum and the Town and Country Church Institute. Gettysburg has historically served ELCA students who are enrolled full-time and are primarily residential. The Philadelphia Campus is located on a 14-acre campus in the Mt. Airy neighborhood, just nine miles from Center City. Philadelphia has served the Black Church community for more than 35 years through the Urban Theological Institute and more than half of its students come from denominations other than the ELCA, with many part-time students attending evening and weekend classes. A record number of new students enrolled at United Lutheran Seminary this fall, bringing the total student enrollment to more than 325 students across both campuses.

The Director of Annual Fund and Advancement Communications reports to the Senior Vice President for Advancement, will develop and manage United Lutheran Seminary’s Annual Fund initiatives and, working collaboratively with staff in the Office of Advancement and the Office of Communications,

will coordinate the development, production and management of all Advancement communications including: print publications, web pages, newsletters, brochures, electronic communications and social media, with special emphasis on alumni relations, church relations, and annual giving.


  • Coordinate with Office of Advancement staff and Office of Communications staff in the design and implementation of an effective Annual Fund program, including the development and coordination of direct mail, phonathon, advertising and social media initiatives.
  • Working in collaboration with the senior vice president for advancement, vice president for advancement, and director of communications, provide oversight and management of all Advancement print and electronic communications.
  • Assist in writing, editing, updating, providing oversight and evaluating for consistent marketing messages in all print publications, web sites, and electronic communications.
  • Coordinate the production of photos, class notes and editing of articles for the alumni magazine and advancement publications.
  • Working in collaboration with Alumni Relations and Advancement Services staff, develop, implement and manage an online alumni community for ULS.
  • Coordinate production of Advancement publications with the Office of Communications, outside vendors and consultants. Maintain calendar of print needs and manage production schedule.
  • Serve as a member of the communications team charged with designing and implementing the ULS branding and marketing identity.
  • Manage, review and update all Office of Advancement web pages for consistency, accuracy and integrity of information, navigation, and graphic design.
  • Identify, qualify, cultivate, solicit, and steward an assigned portfolio caseload of 75 donors through individual contact, personal communication and event planning.
  • Create an individual engagement and communication plan for each donor based upon giving history, relationship to the seminary, donor research and data analysis, and financial resources, to develop and implement reasonable fundraising goals for each donor, while also qualifying and prioritizing donors based upon their giving potential.
  • Participate in regularly scheduled meetings with Advancement staff to plan, implement, and evaluate strategies and objectives of the Advancement strategic and operational plans.


  • Bachelor’s Degree required. Master’s degree preferred.
  • Four years of experience in communications and marketing, annual fund experience preferred.
  • Proficiency with word processing, spreadsheet, and presentation software (Microsoft Word, Excel and PowerPoint, Publisher) and Adobe Creative Cloud products (Photoshop, Lightroom, Illustrator, and InDesign) is essential; and experience with, or willingness to learn, database management software (Blackbaud Raiser’s Edge) is required.
  • Excellent interpersonal skills with an ability to work well with a diverse community of alumni, students, faculty, and staff.
  • Excellent organizational, communication, interpersonal and writing skills.
  • Ability to function effectively with diverse constituents including alumni, parents, trustees, students, faculty, staff, ELCA clergy, community leaders and friends of the seminary.
  • A commitment to, and ability to be supportive of, the mission of United Lutheran Seminary (ULS) and the Evangelical Lutheran Church in America (ELCA).

 Position Description: Director_of_Annual_Fund_and_Advancement_Communications